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SOCIAL

  • Facebook
  • Twitter
  • Instagram
  • YouTube

The Tylt is the largest social polling and opinion platform among millennials and Gen Z. We take the pulse of the internet and utilize the opinions we gather as the focal point of our storytelling.

HOW DO WE DO IT?

1. Ask the right question.

It all starts by asking a question. We care about what our audience thinks, build their trust and know how to frame the questions that people are excited to answer. Distributing the question and related media across multiple channels and mediums allows us to reach a large audience and spark impactful conversations. As a brand, it allows you to own the conversation at a time and place that your consumers want to be reached.

2. Hash it out. 

Voting happens on TheTylt.com, on our client’s properties via our Beacon widget, across the web via programmatic ad units, and across largest, most highly-utilized social media platforms such as Facebook and Twitter. In other words, we reach people where they already are. Our reach and scale allows the audience to share their opinion in an easy, organic way, and it helps our clients builds measurable consensus and actionable understanding of consumer preference.

3. Voting is the Signal.

Our patented Signal algorithm gathers opinions in real-time, and allows us to effectively measure engagement, reach, exposure, and amplification. We’re able to produce qualitative and quantitative insights into what matters most to your brand’s consumers.

MEET THE PARENTS

The Tylt was originally developed by the Alpha Group, which serves as the in-house tech and media incubator for Advance Local. Advance Local is part of the Advance Publications family of businesses. Advance’s portfolio of exceptional companies includes Condé Nast, Advance Local, American City Business Journals, Leaders Group, Stage Entertainment, Turnitin, 1010data, and POP. Advance is also among the largest shareholders in Discovery, Charter Communications, and Reddit.

WE KNOW WHAT YOU DON'T KNOW.